I’m Ali King, a trained journalist and former marketing manager turned SEO copywriter and strategic partner for growing brands.
Before Words By Ali, I worked in journalism, PR, in-house marketing, agency marketing, and commercial writing, always hyperfixating on the power of words to connect and convert.


After 20 years as a creative in corporate environments, my Covid-era redundancy came at the right time.
I’d been craving more freedom and knew I could have more of an impact working directly with like-minded business owners and decision-makers. People who valued expertise and operated with trust, integrity, instinct, and fun.
And so, in 2020, Words By Ali went from a side quest to my full time job,
Now, I work with B2B and B2C clients who trust me to support their growth as a creative partner.

I work with:
Whether they’re ecom businesses or creative entrepreneurs, my clients love partnership and want to do things their way. They know the value of working with professionals because they believe everyone should play to their strengths.
Mostly, they want their online presence to reflect the quality of their work.
Most of my clients have been with me for years and our working relationships have expanded into different areas. They value my work and approach, and recommend me to likeminded business owners.

Working with Words By Ali is a fun, collaborative, and informal process that still feels organised and gets results.
My services include:
Copywriting for creative entrepreneurs
Blog writing
LinkedIn copywriting for leaders and founders
Tone of voice workshops
Whether it’s a one-off project, a monthly retainer, or an ongoing relationship, you’ll get clear communication and regular updates from me as your copywriting partner.

Let’s get your business to the top of search engine results pages and get everyone talking about you on LinkedIn.
Book a free copy call to explore how revamping your website copy, blog, brand voice, or LinkedIn content will enhance your visibility and set you apart from the crowd.